Aura Hygienic · 2024Aura Hygienic
Air & Surface Sterilization That Runs Itself
Product marketing site for a medical-grade sterilization device. Clean scientific design with technical specifications, product configurator, and lead capture. Static-site generation for sub-second load times.
A medical-grade air and surface sterilization product needed a web presence that matched the scientific credibility of the technology. Generic product page builders looked cheap. The site needed to communicate technical precision while still being accessible to non-technical buyers, and it needed to load instantly — medical buyers are skeptical of slow, bloated sites.
Static-site generation for sub-second load times across all pages. Clean scientific design language — precise typography, structured technical specifications, and a product configurator to help buyers scope the right solution. Lead capture integrated directly into the product page flow rather than a generic contact form. No unnecessary JavaScript, no heavy frameworks — pure performance-first build.
Sub-second load times achieved across all pages. The product configurator reduced unqualified inquiries by helping buyers self-select the right configuration before reaching out. Design language successfully bridges technical credibility with commercial accessibility.
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